2026 IG Exchange October 20 to 23, 2026RBC Convention Centre, Winnipeg, MB
A Legacy of Planning. Now and Forever.
A Legacy of Planning. Now and Forever.

Keynote Speakers

Ryan Renyolds

In conversation with Ryan Reynolds Actor, Producer, Entrepreneur, Co-Founder Maximum Effort

Canadian actor, producer, screenwriter and entrepreneur. Reynolds is the star of the Deadpool franchise which has grossed over 2 billion dollars worldwide. The latest film, Deadpool & Wolverine, is the highest grossing R-rated film in history. He is a successful entrepreneur and award-winning marketer, creating breakthrough campaigns for multiple brands. He has been recognized as one of the most creative people in business by Fast Company, The Hollywood Reporter, Wall Street Journal and AdWeek among others. He is an owner of Aviation Gin, Mint Mobile, Wrexham Football Club, Chief Creative Officer of MNTN, and a co-founder of Maximum Effort, a production company and marketing firm. He also launched The Group Effort Initiative and The Creative Ladder, nonprofits that help make creative careers more accessible to all – especially those from underrepresented communities.

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